Saturday, March 31, 2007

Ack Attack Post 24: Ack Gear

There are all kinds of products which have been branded with the Acura logo or with the word Acura. There are numerous keychains, from a light to a mini steering wheel, all of which come in various colors. There is a car emergency kit, and it even has the logo on it. There are shirts, hats, and cups which have the logos on them as well. The products do cater to males and females, being that the clothing items come in navy, beige, and pink. The cups as well come in matching colors. My pink hat matches my pink cup, and I love every minute of it. The cups are new items, they have regular glasses and coffee mugs. I think this was a smart addition to the product line because many customers can tote them around and technically show off their car.

Acura will most likely introduce new products to their selling list as long as the current products continue to sell. Customizing Acuras is not a common practice and neither is owning Acura apparel, but if they are able to come up with something that the consumer will buy into, they should have it made.

No comments: