Ack Attack Post 34: Keeping Up

Over the years Acura has made many changes to their lineup as well as making many additional accessories for their cars and changes to the cars themselves. As older cars have been phased out, newer cars have to stay at or above the bar. Older Acuras had smaller rims, basic lighting, and basic entertainment. Rims on newer Acuras are larger, shinier, and much more expensive and ahead of the game as compared to their older rims. New Acks have the brightest and optimum lighting in and outside of the car. As mentioned in a previous thread, Acura lighting is extremely bright and includes daytime running lights. Entertainment in Acuras has skyrocketed with the introduction of CD changers, GPS systems, and Blue Tooth. Acuras now basically come standard with CD changers. The GPS is a little more expensive, but it comes as part of a "Navigation Package". Blue Tooth is simply a button in the car which the driver can push. This button silences the radio and allows for the phone call to be heard and answered through the car speakers. While this does seem like it would be helpful for many people, I can't think this is marketed towards a parent. If you have children in the car, they probably aren't going to quiet down just because of the phone. Business people would really appreciate the simplicity of using the technology as well as the convenience of being able to answer the phone without having to pick it up. Acura is raising the bar by way of stylistic design, entertainment, and convenience which they incorporate into their vehicles. Hopefully other car makers will be able to "Keep Up With the Joneses".